THE BRIEF | Envision Energy is an Aboriginal-owned business leading the way in sustainable energy infrastructure. Their identity needed to stand strong in the energy sector, signal innovation, and honour deep cultural roots.

THE CHALLENGE | eMost energy brands lean into the same recycled imagery—leaves, turbines, gradients of green. This project called for something different. A brand that communicates technological advancement while embodying connection to land, people, and future generations.

VISUAL DIRECTION | At the heart of the identity is a stylised sun—a powerful cultural motif symbolising energy, life, and continuity. Its design merges traditional Aboriginal art forms with a geometric structure, creating balance between culture and clarity. The typography is sharp and modern, chosen to stand confidently across digital, signage, and government submissions. A palette of radiant gold and deep charcoal evokes sunlight against Country, grounding the brand in warmth, energy, and strength.