A brand built on the meaning of pathways deserved a visual language that understood what pathways actually are.

Maroo means "pathway" or "track." Their mission, forging lasting pathways toward a brighter, more inclusive future for First Nations communities, was already in the name. My job was to make that meaning visible. Commissioned by Studio Biggie, I developed Pathways of Time, a series of three bespoke artworks that form a graphic language system for the Maroo brand. Each piece carries its own story: those who walk with us, those who walked before us, and those who will follow. Together, they reflect the cultural understanding that pathways aren't only physical, they're relational and generational.